by James Taylor | Jun 5, 2013 | Decision Management
After lunch at the analyst summit and it’s time for a customer panel involving BMW, Business Analytics Services and Omnicom Group hosted by Les Rechan of IBM. BMW’s initial analytics work was around diagnostic data analysis in the quality area and has...
by James Taylor | Jun 5, 2013 | Decision Management
Bob Picciano and Les Rechan came up next to discuss Big Data and Analytics: Fueling Competitive Advantage in the New Era of Smart. Five years ago IBM launched the Smarter Planet initiative. On a smarter planet, they say, everything is connected and instrumented and...
by James Taylor | Jun 5, 2013 | Decision Management, Strategy
Fred Balboni came up next. Fred, of course, was early in IBM’s Business Analytics and Optimization service line with its unique focus on analytics. This service line has grown to 9,000 consultants and has conducted thousands of – 30,000 – analytics...
by James Taylor | Jun 5, 2013 | Decision Management
My old friend David Raab just published a new white paper The Customer Data Platform: A new foundation for customer management (download for free with registration from ReachForce). In this paper David reiterates the power of marketing automation with some great stats...
by James Taylor | Jun 3, 2013 | Decision Management
A new week and another new white paper. This week it is Next Generation Claims Systems with Decision Management Decision Management delivers next generation claims systems that act immediately, increase agility, consistency and accuracy, improve customer satisfaction,...
by James Taylor | May 30, 2013 | Decision Management
Earlier this week I posted on the value of decision requirements modeling in analytic projects when it comes to coping with some of the analytic skills shortages people face. But this is not the only reason to focus on decision requirements if you are focused on...
